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YSA Financing Transmedia in the EU

Posted by admin on November 16, 2011 in Development, Financing, Pitching |

This is a special repost of Trevor Curran’s (@TrevorCurran) article from his Facebook group, reprinted here with permission. It provides a lot of juicy advice about funding and working with brands, and is a nice complement to Brian Clark’s series on transmedia business models at Henry’s blog. Ok so in short…I’ve been asked ‘show me […]

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YSA Transmedia Trailers

Posted by admin on August 24, 2010 in Marketing, Pitching, Production |

I’ve been a judge on plenty of awards ceremonies, both public and private (internal to an organisation or corporation). I’m always surprised (and disappointed) when I assess the material submitted for a ‘cross-media’ or ‘transmedia’ or ‘multi-platform’ etc project. Why? Because nine times out of ten the assets provided are for one media. I cannot […]

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